Bridal Hair and Makeup for NYC Weddings




Brides by SB provides professional hair and makeup for everyday ladies who value quality and simplicity in their aesthetic. We don’t want to change how you look, we want to enhance the uniqueness of your beautiful self. Our mission is to elevate your features without forcing trends (Bye, insta glam!) or create a look that just isn’t you.

Since we’ve been in business, our goal is to personally live by these values, learning to embrace and love the beauty that we’re born with both inside and out.

A photo of me and my little family because I avoid taking photos by myself, and who doesn’t take any chance to show off their family!

A photo of me and my little family because I avoid taking photos by myself, and who doesn’t take any chance to show off their family!

Hair Stylist, Makeup Artist

Ever since my interest in beauty as a Korean-American young adult, I knew I wanted to offer something to the beauty industry that was unique. So I decided to move to New York City to pursue hair and makeup artistry (I’m from the DMV area). After many years of advancing my skills in the salon, contributing to countless shows backstage at NYFW, and behind the scenes on photography and commercial sets (all the while fitting weddings on the weekend as a side hustle), I began to notice what’s lacking in today’s beauty industry: professional hair and makeup artists who understand the facial features and hair texture of everyday Asian-American women like me and you.

Remember that time you were a bridesmaid and you got your makeup done either looking three shades too light, ten years older, or worst of all, like someone you could barely recognize? I’ve been there. Maybe you’re stressed about having hair and makeup done for your wedding being that it’s your first time, and these are experiences you’d rather avoid all together. I know what you’re going through! It’s my goal to help you discover how beauty can work for you too by enhancing your features in the subtlest of ways, because I see you and I can relate to your experiences.
We all deserve to wear our beauty proudly!

I am a New York State licensed cosmetologist and a certified MUD (Make-up Designory) makeup artist. My bridal work has been featured in Style Me Pretty, Carrots and Cake, Trendy Bride Magazine, and Embrace Magazine to name a few. My own wedding was featured in Brooklyn Bride in 2012. Some of my personal favorite beauty products are cheek cream blushes, Tarte lip tints, makeup by Jung Saem Mool and K-beauty skincare. Oribe dry texturizing spray and Klorane dry shampoo is my jam!



Brides by SB was brought to life by Sarah Ahn and Brenda Hong in 2014, hence, Brides by SB. Sadly, our Brenda has retired from weddings as she is in pursuit of other amazing things, but the heart of Brides by SB lives on through Sarah and our other gifted artists.